Heat pump sales halved in Germany in 2024 but industry confident of better times ahead

Sales of heat pumps in Germany dropped by almost half (46%) in 2024 but the industry is confident that support mechanisms will quickly lead to a strong increase in purchases, the German Heat Pump Association (BWP) has said. Uncertainties regarding municipal heat planning and little knowledge in the wider public about existing support programmes contributed to the meagre business figures in the past year, during which about 193,000 heat pumps were sold across the country, compared to 356,000 units in 2023. Many producers had invested in production capacities and staff in the past two years to meet the expected surge in demand, which so far has remained behind expectations. However, “we have prepared well for tough international competition and a market that soon will get into full swing,” said Klaus Ackermann, CEO of producer NIBE.